#123 | Mini-Workshop: Sharing Your Expertise Online

Are you ready to take your expertise to the virtual stage? It’s time to share your smarts with the world and make sure everyone knows what you have to offer. But what to share and how? That’s why we’re here!

I dove into how to find your special area of expertise, how to share what only you can share. I know LinkedIn can feel intimidating but don’t worry, you’re a professional, not a stand-up comedian. Work to share your unique perspective and insights on your industry or your work. Remember, people want to hear your voice, not just generic business jargon.

I also touched on creating different types of content. Tips for writing content people will read and how to stop people from scrolling past your videos. If you’re feeling nervous about putting yourself out there, just start with one tip or 60 second videos. You can do anything for 60 seconds, right? And if it doesn’t work out, hey, there’s always a new day and a new idea to try. (and trust me if you produce enough content some will work and some won’t, be open to failure!) Listen here for my best suggestions to start.

Want To Skip Around? Time Stamps:

02:26 The agenda

08:01 Finding your area of expertise

18:02 Tips for written content

27:30 Tips for video content

34:50 Biggest mistakes

Links Mentioned:

https://www.linkedin.com/learning/sharing-your-expertise-online-nano-tips-with-kim-kaupe/

If You Loved Today’s Episode:

1.) You should check out this episode: Leveraging LinkedIn

2.) Sign up for notes at copymyhomework.com for a full list of resources, links and recommendations listed on today’s episode.

3.) Post a screenshot of the episode & tag me on LinkedIn or Instagram @kimkaupe so we can talk about your favorite parts!

4.) Leave a positive review on any podcast platform (shameless, but someone’s gotta say it right?!)

5.) Subscribe for new episodes every Tuesday on your favorite podcast app.

Connect with me over on the socials!

Instagram + TikTok: @kimkaupe

LinkedIn: https://www.linkedin.com/in/kimkaupe/

Want To Learn More With Me?: Check out my LinkedIn learning course’s here. 

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